“With more than three million titles for sale and available throughout the world, the books category has more articles than any other”, acknowledged the founder of the company in an interview years ago.Īt the same time, in his incessant quest to improve business volume, the entrepreneur soon opted to change the name of the company.īezos selected the name Amazon by looking in the dictionary. When the company was born, it was exclusively dedicated to selling books on the Internet. The result of this adventure was Cadabra (the embryo of Amazon ). A position he left in 1994 to launch his own company in Seattle (Washington).Īfter reading a report on the future of the Internet that projected annual growth of web commerce of 2,300%, in the space of a garage (Seattle in 1994), Jeff Bezos decided to build his new online company. Jeff Bezos, a young man fresh out of Princeton, the university he graduated from in 1986, quickly began to make a name for himself in the business world, eventually becoming vice-president of the major Wall Street firm DE Shaw and Co. One of those companies that begins in a dusty and abandoned garage and ends in a skyscraper. A company that, in just 26 years, has had enough time to become one of the world's leading companies.Ī company with a history on the same level as others like Apple, Google or Microsoft.

As for any objective of substance that you have in this life, you need work, perseverance and, it must be admitted, also a little (or a lot) of luck.Ī good example of this is Amazon. It isn’t easy to build a commercial giant from scratch.

Amazon a to z